It’s Negroni Week! Imbibe launched Negroni Week in 2013 as a celebration of one of the world’s great cocktails and an effort to raise money for charities around the world. With rocketing popularity of the iconic Italian spirit Campari plus gin revolution that has been occurring over the passed few years, the Negroni is now seen in most London cocktail bars. Bitter but sweet, simple yet complex and still so refreshing – it’s no wonder this historic drink has experienced a revival.
To stir one up at home, follow our recipe below for the perfect Negroni.